Brands
Tap Into The Gaming Community.
Enter the gaming arena with data, not guesswork. See which creators reach your target demo, size the audience overlap before you commit budget, and report results everyone can understand.
Reach Gen Z Where They Already Are
Pull demographics data to see which games, creators, and events Gen Z audiences are currently engaging with. Leverage this category level data to reach your target audience where they're already watching.
Vet Before You Spend
Fake audience scoring flags inflated channels early, so brand safety and creator fit maintain their integrity from the jump. Catching mismatches up front saves headaches when it comes time to report and ensures you're reaching real viewers.
Report In Language Leadership Trusts
Avoid getting bogged down in raw view counts or Twitch-specific jargon that loses its meaning outside the team. Instead, Hatchet translates your activations into reach, brand lift, and sales correlation: The metrics that matter to leadership.
Likes
1.4M
Comments
86K
Shares
24K
Impressions
26.9M
Unique impressions
18.2M
Video views
6.4M
Engagement rate
4.8%
Followers
66.9M
Clicks
112K
Impressions over time
ExportTotal impressions on posts that are part of the campaign.
TwitchYouTube
Likes over time
ExportTotal likes on posts that are part of the campaign.
InstagramTikTok
Comments over time
ExportTotal comments on posts that are part of the campaign.
YouTubeInstagram
Reach, brand lift, and engagement — translated past platform jargon.
Brands entering gaming with Hatchet
Hatchet is an intuitive and easy platform to connect with unique creators across multiple disciplines. We have found tremendous value in amplifying niche talent in conjunction with our brand strategies. We find the one on one support with the internal team a huge plus when planning out experimental campaigns as well.
Sam Crews
Social Media Producer, Cartoon Network
Get started
See where your audience is tuning in right now.
Book a 30 minute demo, we'll pull the audience overlap data for your category.